Dear Infimé Customers,
Infimé is an online underwear brand that allows you customize your favorite items for your style, measurements, and body structure.
Every morning when you go to your underwear drawer, this is your first time asking yourself - Who am I today? What's my mood? Am I feeling lace today or am I feeling more of a comfortable look? This is the item closest to your body and will accompany you all day, so it’s important to choose the garment that you feel will best suit your body.
With your underwear, you can be who you want to be, because it's not just an underwear drawer - it's a mood drawer.
As I began to work on our site, and with my customers and their purchases, I began to explore the world around us, and realized that I had to create a perfect product that would meet their needs. I know we are all busy, and my whole idea was that Infimé could be used as a place to pamper yourself with a nice little gift without physically trying on the garment. But that wasn't enough. In the conversations I had with my customers, they asked me what sizes they should order, and which style would best fit their bodies, but I could not help as much as I would have liked to because I did not know what their body types were.
My ultimate goal with Infimé is to have my customers be as satisfied as possible with the products they are purchasing, so we decided to think outside the box. we developed a virtual TRY-ON in 3D!
Our state-of-the-art technology allows you to measure your body without having to use a personal picture. Our technology instead allows you to use a virtual avatar that is custom designed to fit your body measurements. All you have to do is enter a few body measurements and the avatar will change to your measurements. This allows our customers to feel confident and comfortable with their purchases, without them having to physically try on our items.
So, what gives you a smile on your face? You are invited to browse our site, choose, measure, and see what styles you feel most comfortable and confident in! If you have any questions please feel free to reach out to me or my team at any time :)
Inbar and the Infimé Team